Scheduled to open in August on the Upper Level next to Abercrombie & Fitch in a 4,452 square foot store, The North Face will offer outdoor apparel, equipment and footwear. Founded in 1966 with the goal of preparing outdoor athletes for the rigors of their next adventure, The North Face is the world’s leading outdoor brand, creating athlete-tested, expedition-proven products that help people explore and test the limits of human potential.
JUNK de LUXE will open in September on the Upper Level next to ivivva in a 4,993 square foot space. Providing menswear from garments like Levi’s 501, the MA-1 Jacket and sharp Saville Row suits, JUNK de LUXE’s style is an eclectic combination of iconic details from many decades of fashion. The store finds inspiration in art, people and fashion to create a relaxed attitude with a sharp, vintage edge.
These new retailer choices will join recently opened pop-ups including Amazon, Crafted, Elk Head Clothing and The Merchant. Shoppers have the chance to experience the full range of Amazon devices such as the Echo, Amazon Fire TV, Fire tablets, Dash Button and Kindle at Amazon.
Crafted, a shop offering products from talented artisans and designers, primarily from Atlanta and the surrounding region, has launched a pop-up location that mirrors its original location on Atlanta’s Westside. Also stemming from Atlanta’s Westside, The Merchant’s collections range from greeting cards and stationery to books, bedding, candles and truly one of a kind vintage finds. Elk Head Clothing is a menswear brand providing quality small batch goods made of unique fabrics designed for a modern lifestyle.